Duram

A nationally recognised paint and coatings brand had the brand awareness but needed digital infrastructure and search visibility that translated recognition into actual sales — across both trade professionals and everyday consumers.

• Built the digital platform and consumer experience for a multi-audience product range.
• Executed an SEO strategy focused on high-intent product and category queries that drive purchase decisions.
• Worked across product discovery, specification, and the conversion paths that move browsers to buyers.

• A digital presence with the reach and clarity to support actual sales outcomes, not just brand visibility.
• Improved organic search performance across category and product-level queries.
• Evidence of Vox Dei tying digital execution directly to commercial results.